6 LESSONS EVERY BUSINESS OWNER CAN LEARN FROM MONEY HEIST.



6 LESSONS EVERY BUSINESS OWNER CAN LEARN FROM MONEY HEIST.

1. Listen to your employee(s)
When the Prof was completely destabilized after he thought Lisbon had been shot. Tokyo acted the big sister role by helping him out. In her words: “you’ve always been my guardian angel, now it's my turn." Immediately, she calmed him down and gave him enough clues which helped him know the police faked Lisbon's execution.

2. Never mix business with pleasure
No matter how tempted you get, do not Frolic with your employees or colleagues. Such moves mostly end in tears. Tokyo and Rio did, and it cost them Nairobi.

3. Hire competent hands:
From the entire tech team to the individual members of the squad, one thing was common, and that was the fact that they were all the best at what they did. This was what made the team unbeatable even at their lowest lows.
Never try to compromise on hiring great talents.

4. Make plans or get f*cked
For every time the police seem to figure out the team's plan, the Prof was always a step or two ahead due to his level of preparedness. He is lost more in the second heist (compared to the first) because he barely had time to master the plan.

5. Branding helps your company
The mask and the red jumpsuit formed the core of the team's physical identity. It helped them build credibility and empathy all through Spain and a large portion of the populace rocked the costume with pride.
How much do you care about your brand? Is your logo unique enough to appeal to your target audience? How about your communication style and product packaging?

6. Spend money to make more of it
The first major move the team made at the beginning of the second Heist was to spend a fraction of the revenue made during the previous operation. This singular act won them the love of the people.
Spend a reasonable amount of your revenue on marketing and customer retention, send thank you notes accompanied with custom gifts to your existing customers, and watch them put their heads on the line to see your business thrive.

By Phillips Tunde.

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